Review of Intersolar Europe 2025

With the clear commitment "We are Europe", Fronius positioned itself at this year's Intersolar Europe as a strong, reliable partner for the European solar industry. At a time when geopolitical tensions between China and the USA are unsettling the markets and challenging supply chains, Fronius stands for stability, long-term partnerships and technological sovereignty "made in Europe".

"Our customers can rely on us - now more than ever," emphasizes Harald Scherleitner, CSO at Fronius International GmbH. "As an independent family business with a strong European value chain, we focus on quality, trust and partnership at eye level. This is a decisive competitive advantage, especially in a changing global environment."

Strong together: partnership with installers as a recipe for success

A central theme of the trade fair appearance was the close cooperation with installation companies throughout Europe. Fronius has maintained reliable relationships with its partners for decades. This long-standing cooperation forms the backbone of the company's success - and is becoming increasingly important in times of increasing complexity and technical requirements.

Fronius supports its installation partners with digital planning tools, practical training and a comprehensive service grid. This strengthens the company's expertise and independence and underlines its claim to be a strong European technology partner.

Product innovations in response to the energy transition

Fronius presented numerous innovations at the trade fair, all of which pursue one goal: maximum independence through solar energy.

The new Fronius Reserva storage solution is the key to realizing the vision of "24 hours of sun". It enables safe, efficient and flexible use of solar power around the clock.

The powerful Fronius Verto Plus hybrid inverter impresses with its high flexibility, emergency power capability and efficiency, perfect for demanding PV projects throughout Europe.

For the smart integration of electromobility into your own energy system: PV-optimized charging, flexibility in operation and intelligent control make the Fronius Wattpilot Flex the ideal solution for private e-mobility applications.

These products exemplify the company's innovative strength and technological sovereignty, which is developed, tested and produced in Europe.

Europe as a driver of innovation

"We are Europe" is not just a motto for Fronius, it is a living reality. All product development and manufacturing takes place in Austria, as does the central management of quality assurance, logistics and partner support. In combination with a network of PV installers throughout Europe that has been built up over decades, Fronius creates a resilient counterweight to non-European dependencies.

"Fronius is celebrating its 80th anniversary this year. We are a European family business with Austrian roots. We have been around for 80 years and long-term partnerships are important to us. PV systems are investments for many years. Are Chinese state-owned companies the right partners over this period? Are they pursuing the goal of European energy sovereignty and independence? I can ensure that we will continue to support our customers and partners on this path and, as in the past, build on long-term partnerships that you can rely on. We are Fronius. We are Solar. We are Europe," explains Fronius CEO Elisabeth Engelbrechtsmüller-Strauß.